I’m almost ready to launch my ebook. EEEEEEEEKKKKK!!! I’m a wee bit excited about it.
One year ago, I made a list of 40 things I wanted to do in my 40th year. Writing an ebook was on the list. I knew that I wanted to write about the strategies that I have used again and again with my clients regardless of their presenting issue. I wanted to be able to share this information with others who, for whatever reason, weren’t able to sit on my physical or virtual couch.
The process of book-writing was actually less painful than I had anticipated because I was so very jazzed about the information I was writing. I had a super-strong WHY which allowed me to write even when I’d rather not. Once I got the content together and had editors and colleagues review it, the next step was to create a title.
From what I had read and heard from other successful authors, the title was THE most important part of the book. “How can that be?” my idealistic self asked. My CONTENT is the most important part, right? Well, yes and no. Yes, it is super important and I have done my very best to create a useful ebook that will hopefully make you a happier, healthier person. No, because no one would read and benefit from the awesome content I created if they don’t feel drawn to pick up the book because the title and cover are…meh. After I accepted that, I went through about 100 iterations (not even joking) of the title. I also learned that what I liked didn’t matter…at all. The title had to resonate with my reader.
Initial title drafts that ended up in the RECYCLE box included:
Sitting on my couch: A Therapist’s Best Tools for Feeling Better (there were about 20 variations of this. Others didn’t think it was as cute and catchy as I did.)
Uplevel: Improve Your Life with Proven Self-Care Strategies. With the exception of my B-School pals (love you ladies!), no one knew what the heck Uplevel meant. Even my amazing yoga friends stared at the title with a frowny face repeating it again and again…not the kind of reaction you want when someone looks at your book for the first time.
Your Turn!: Proven, Self-Care Strategies to Take Back Your Life. This one was a bit more well-received. When I tested it using a service called Pickfu (how do they come up with these names?), I found that it was more popular than the Uplevel title. Sigh. But the Pickfu comments from the reviewers were lukewarm, so the quest for a title continued.
Everyday Self-Care (there were at least 50 versions of this one). This one was created because I wanted something that was more representative of the content and more consistent with my style. This one felt authentic to who I am, and much to my delight, both the Pickfu audiences and my colleagues and friends really liked the title. Can I get an AMEN!?
The title creation process took longer than the book writing. Did you know that some people’s entire job is to create book titles. Wild.
I’m super excited with the title and with the cover design and can’t wait to share this content with you because as the title Everyday Self-Care: Your Proven, Holistic Guide to Feeling Better implies, implementing the strategies in the book will make you feel better. Click the button below to get on the insider list for a very special offer that includes getting your FREE copy of the book.